Adidas x INSEP

BY Ubalt

The story

Renovation of several spaces at the National Institute of Sport, Expertise and Performance (INSEP) as part of its partnership with adidas.

The objective of this renovation by interior designers Ubalt was to design long-lasting and functional infrastructures, in the colors of the two INSEP and adidas entities, for residents and visitors of INSEP. Changing rooms, sports halls, corridors and meeting space have been redesigned to support high-level athletes in their daily lives.

To do this, the overall stake of the intervention was to create an architectural and graphic identity specific to this association, visible through these spaces.
Several dynamics have made it possible to create this consistency:
– The recurrent use of blue: common color of the 2 identities adidas and INSEP, but also of certain materials such as stone or metal
– The contrast between graphic materials and raw materials
– The resonance of spaces with each other
– A radical and structured management of spaces

The details

Project by

Ubalt

Category

Renovation

Location

Paris,

France

Project length

4-5 months

Surface area

520m²

Budget

Undisclosed